Matt Kreutz and his Firebrand bakery "empire" featured in the SF Business Times

Matt Kreutz in front of his Downtown Oakland bakery. Photo credit: SF Business Times. 

Matt Kreutz in front of his Downtown Oakland bakery. Photo credit: SF Business Times. 

Matt Kreutz, founder and owner of Firebrand Artisan Breads, was recently featured in the San Francisco Business Times. Firebrand is one ICA Fund Good Jobs' seed investment companies.

In the interview, published in print and online today, Matt talks about founding Firebrand almost 10 years ago, and about what it takes to grow a successful business in Oakland. He touches on the challenges of living the entrepreneur lifestyle, the meaning of business success, and his vision for continued growth. 

I want to raise the wages here to be at least one or two dollars higher on average. [...] I want to move the business into doing more hiring for people with barriers to employment.
— Matt Kreutz (in conversation with SF Business Times)

But the most inspiring part of the article features what Matt still wants to accomplish, which is to continue creating good jobs. Matt is determined to provide his workers (now numbering more than 75) with higher wages, increase his community impact, and do more to hire people with barriers to employment.

All goals we can get behind! 

Read the rest of this article on the San Francisco Business Time website or download a PDF here. To read more about our work with Firebrand and about their growth, mission, and commitment to good jobs, check out our 2017 Impact Report.